This makes the fourth and final installment in the Urban Burn Boot Camp fitness website review series and I really hope you’ve been able to get some tips to improve your own website.
This video goes into the sign up page and arrangement. A later video will come out explaining how you can have killer Aweber forms, because everybody seems to be using the same one with the same image.
So lets get right into this post and close out the review.
So far in looking at Urban Boot Camp we have talked about improving your headline area and making the best use of your testimonials. In this installment we will discuss some of the copy layout, external links you NEVER want to have on your salespage, and how to make your bonuses actually make your customers buy.
You’ve probably heard everywhere that todays customer is smarter than ever. Because it is true. So you’ve got to be on top of your game. If your website looks shady, then those potential customers aren’t going to stay long. In addition if your site doesn’t present itself well, then what does that say about your business. I talked about the importance of design and internet appearance briefly here – Your fitness site could be losing you leads.
Recently its been discussed that people have three sites where they spend most of their internet and computer time: work email, personal email, facebook. So you are seriously struggling to keep people on your page and revert them from seeing how their long lost friend from high school feels after last nights poetry read. So lets get into this video and get some more useful fitness website design tips.
I hope you enjoyed and got some tips out of part I of our review of Urban Burn Bootcamp. As you probably remember this was an 18 minute interview that we are chopping up so that you don’t have to watch 18 minutes of video in one sitting.
This next video is a bit longer than the last, at just over 5 minutes, but this one really starts to get into the site and how you can improve your testimonials and create social proof, not only through testimonials but through media sources. This tip is so simple to implement, and hardly anyone does.
We will also take a look at how the wording and placement of your text can confuse your readers. Watch as I point out where Brandon might be confusing his viewers by having an odd image placement that may make people think he is someone else. People don’t like to be confused so lets try to make everything clear to them. Watch the video.
Do you have a website that you think is the bomb? Is your fitness website design so awesome that you wouldn’t change it for anything? If so, then good for you. But the real question you have to ask yourself is, does that awesome design serve its purpose: to get more clients?
Recently Brandon Campbell of Urban Burn Bootcamp contacted Easy Fitness Websites because he was feeling his site could use some improvement. Here is what Brandon said:
I’m right in the middle of reworking my home page and creating a few more squeeze pages so I would really appreciate a site review if you have the time.
Of course we have time, because this is the best way to show other fitness professionals examples of how to improve their site design. So what ended up being a quick and simple site review turned into an 18 minute overhaul. Since time is money, we will slice it up into three or four different videos and release it over the next few days. In the first part we talk about the header area mostly and what not to do with Aweber forms. Have a look.
Have you registered all possible variations of your domain? If not, then go to this post and then to Godaddy to get all domain variations of your web address. Once your done doing that, then please come back to this post to see why its important to register all variations of your fitness url and how we can pull traffic from competitors.
How many domains or urls have you registered? If your main website is HotLantaBootCamp.com do you think there might be some other urls that would be good to register? Maybe HotLantaBootCamps.com & AtlantaBootCamps.com & AtlantaBootCamp.com. You might have a catchy name, but the average searcher might not be thinking of Hot Lanta instead of Atlanta.
So what if you could use this laziness of fitness business owners to your advantage? What if there was a way to successfully redirect mis-typed urls over to your website? Would you do it? This is not a tactic that is recommended and you use at your own discretion. Lets jump in!
-
